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st johns wort oil
Skip itA small market ($69K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$23.07avg listing price — sweet spot $15–$100
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Price range
Great$9.01–$43.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good603.82avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-9.9%90-day search growth — must beat 0% to launch
Market size
Bad$69K$69K/yr · 33K searches