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sports nutrition plant protein powders
Launch itA $12.3M/yr market growing +6.4% this quarter with returns at 0.0% — clears our launch bar.
Market size
Incredible$12.3M$12.3M/yr · 3.7M searches
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$30.97avg listing price — sweet spot $15–$100
Price range
Incredible$18.84–$46.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Okay+6.4%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Review moat
Bad13,456.6avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand