43
splashless bleach
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+16.3%90-day search growth — must beat 0% to launch
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Price range
Okay$2.90–$23.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.37avg listing price — sweet spot $15–$100
Market size
Okay$107K$107K/yr · 118K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,853.81avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand