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solgar magnesium
Skip itSoft demand (-3.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$18.77avg listing price — sweet spot $15–$100
Conversion
Great7.0%search→purchase rate — share of searches ending in a sale
Price range
Good$9.00–$29.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,751.69avg incumbent reviews — the moat a new listing must climb
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Market size
Okay$117K$117K/yr · 89K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-3.7%90-day search growth — must beat 0% to launch