46
sodium
Skip itA small market ($58K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$19.59avg listing price — sweet spot $15–$100
Price range
Great$7.04–$38.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,027.23avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Growth
Okay+10.5%90-day search growth — must beat 0% to launch
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$58K$58K/yr · 66K searches