55
smove eyez
Worth a lookShows a thin review moat (53 avg reviews), but soft demand (-25.7% this quarter) keeps it on the watch list.
Review moat
Incredible53.3avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$77.33avg listing price — sweet spot $15–$100
Market size
Great$889K$889K/yr · 502K searches
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Price range
Okay$23.32–$286.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.5%return rate — above 5% kills the launch gate
Growth
Bad-25.7%90-day search growth — must beat 0% to launch