27
skunky
Skip itSoft demand (-54.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Great$19.75avg listing price — sweet spot $15–$100
Price range
Good$9.95–$25.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad13,992.25avg incumbent reviews — the moat a new listing must climb
Market size
Bad$29K$29K/yr · 34K searches
Growth
Bad-54.0%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand