32
silicone cream
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Review moat
Good1,094.6avg incumbent reviews — the moat a new listing must climb
Market size
Bad$96K$96K/yr · 96K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.81avg listing price — sweet spot $15–$100
Growth
Bad-4.9%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$8.46–$9.52cheapest to priciest tracked listing — scored on the share inside $15–$100