35
shoulder reliever
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$57.31avg listing price — sweet spot $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Returns
Good2.4%return rate — above 5% kills the launch gate
Price range
Good$13.48–$157.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$296K$296K/yr · 77K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,549avg incumbent reviews — the moat a new listing must climb
Growth
Bad-33.8%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand