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sfh pure whey protein powder
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Price range
Incredible$36.59–$98.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$52.49avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Market size
Okay$199K$199K/yr · 85K searches
Growth
Okay+8.1%90-day search growth — must beat 0% to launch
Review moat
Bad5,011.11avg incumbent reviews — the moat a new listing must climb
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price