44
saline mist
Skip itSoft demand (-42.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Price range
Good$4.77–$31.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.64avg listing price — sweet spot $15–$100
Market size
Okay$270K$270K/yr · 156K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Review moat
Bad10,824.65avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-42.1%90-day search growth — must beat 0% to launch