43
rose quartz necklace
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Brand share
Great58%top-5 brand share — no brand owns this niche
Avg price
Good$14.84avg listing price — sweet spot $15–$100
Price range
Good$4.98–$43.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,661.21avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.4%return rate — above 5% kills the launch gate
Growth
Bad-0.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$33K$33K/yr · 214K searches
Signals No Dominant Brand