55
rice protein powder
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$33.68avg listing price — sweet spot $15–$100
Price range
Incredible$19.06–$74.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Review moat
Good859.33avg incumbent reviews — the moat a new listing must climb
Market size
Good$355K$355K/yr · 134K searches
Growth
Okay+4.7%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand