38
purple crinkle paper filler
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible13.3%search→purchase rate — share of searches ending in a sale
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Good836.83avg incumbent reviews — the moat a new listing must climb
Price range
Okay$5.87–$22.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.12avg listing price — sweet spot $15–$100
Growth
Okay+11.4%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad80%top-5 click share — a locked-up shelf
Market size
Bad$33K$33K/yr · 22K searches