38
pura frasier fir refill
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$38.27avg listing price — sweet spot $15–$100
Price range
Incredible$18.29–$94.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great331.64avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad$58K$58K/yr · 61K searches
Growth
Bad-30.8%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand