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protein powder with caffeine
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$30.93avg listing price — sweet spot $15–$100
Price range
Incredible$19.65–$39.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,729avg incumbent reviews — the moat a new listing must climb
Market size
Okay$242K$242K/yr · 178K searches
Growth
Bad-10.1%90-day search growth — must beat 0% to launch
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand