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57

protein powder packets

Worth a look

Shows a $7.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 17Conversion 38Competition 44Returns 100Price range 95Avg price 93Brand share 0Review moat 62Quality gap 70

Market size

Incredible$7.9M

$7.9M/yr · 5.3M searches

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Price range

Incredible$24.11–$61.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$49.20

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good1,014.67

avg incumbent reviews — the moat a new listing must climb

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-15.9%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

Trend