70
protein gummies
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$30.70avg listing price — sweet spot $15–$100
Price range
Great$12.45–$62.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great49%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Great494.03avg incumbent reviews — the moat a new listing must climb
Market size
Good$831K$831K/yr · 606K searches
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-4.7%90-day search growth — must beat 0% to launch