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protein bars
Launch itA $27.0M/yr market growing +1.6% this quarter with returns at 0.0% — clears our launch bar.
Market size
Incredible$27.0M$27.0M/yr · 19.3M searches
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$18.93avg listing price — sweet spot $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Price range
Good$2.33–$38.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Growth
Okay+1.6%90-day search growth — must beat 0% to launch
Review moat
Bad6,564.22avg incumbent reviews — the moat a new listing must climb