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progesterone oil
Worth a lookShows low returns (0.3%), but a small market ($62K/yr) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$37.78avg listing price — sweet spot $15–$100
Price range
Great$14.47–$69.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great314.82avg incumbent reviews — the moat a new listing must climb
Competition
Great38%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-12.5%90-day search growth — must beat 0% to launch
Market size
Bad$62K$62K/yr · 51K searches