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52

poop drops

Worth a look

Shows low returns (0.3%), but a small market ($75K/yr) keeps it on the watch list.

Market size 19Growth 34Conversion 78Competition 59Returns 98Price range 60Avg price 63Brand share 47Review moat 22Quality gap 58

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Great7.8%

search→purchase rate — share of searches ending in a sale

Avg price

Good$13.50

avg listing price — sweet spot $15–$100

Price range

Good$3.66–$31.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Growth

Okay+7.2%

90-day search growth — must beat 0% to launch

Review moat

Bad10,188.53

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$75K

$75K/yr · 71K searches

Reviews