51
platypus
Worth a lookShows searches that convert (21.3% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible21.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Market size
Great$2.0M$2.0M/yr · 553K searches
Avg price
Great$16.78avg listing price — sweet spot $15–$100
Price range
Good$6.88–$32.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+12.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad19,644.13avg incumbent reviews — the moat a new listing must climb
Competition
Bad92%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand