plantar plate tear support
Worth a lookShows searches that convert (11.3% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great$16.23avg listing price — sweet spot $15–$100
Price range
Great$8.23–$39.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,302.05avg incumbent reviews — the moat a new listing must climb
Growth
Okay+16.1%90-day search growth — must beat 0% to launch
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Bad$71K$71K/yr · 39K searches
Brand share
Bad100%top-5 brand share — brand-locked demand