52
plan b
Worth a lookShows a $23.2M/yr market, but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.
Market size
Incredible$23.2M$23.2M/yr · 5.0M searches
Conversion
Incredible21.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$21.22avg listing price — sweet spot $15–$100
Price range
Great$7.15–$46.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+6.4%90-day search growth — must beat 0% to launch
Review moat
Bad8,639avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand