74
permethrin
Launch itA $2.0M/yr market growing +307.8% this quarter with returns at 1.0% — clears our launch bar.
Growth
Incredible+307.8%90-day search growth — must beat 0% to launch
Market size
Incredible$2.0M$2.0M/yr · 996K searches
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Avg price
Great$22.21avg listing price — sweet spot $15–$100
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Price range
Great$4.97–$70.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,384.86avg incumbent reviews — the moat a new listing must climb