51
period bag
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (1.0%) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Brand share
Great48%top-5 brand share — no brand owns this niche
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Good$4.92–$43.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good904.19avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$10.03avg listing price — sweet spot $15–$100
Market size
Okay$101K$101K/yr · 966K searches
Growth
Bad-4.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand