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oregano oil
Worth a lookShows a $25.5M/yr market, but soft demand (-29.8% this quarter) keeps it on the watch list.
Market size
Incredible$25.5M$25.5M/yr · 12.0M searches
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$22.24avg listing price — sweet spot $15–$100
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Price range
Great$10.09–$48.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad74%top-5 click share — a locked-up shelf
Review moat
Bad12,220.46avg incumbent reviews — the moat a new listing must climb
Growth
Bad-29.8%90-day search growth — must beat 0% to launch