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51

Oral Thrush Treatment

Worth a look

Shows low returns (0.3%), but soft demand (-12.4% this quarter) keeps it on the watch list.

Market size 46Growth 19Conversion 51Competition 42Returns 99Price range 75Avg price 86Brand share 45Review moat 25Quality gap 60

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great$19.21

avg listing price — sweet spot $15–$100

Price range

Great$7.00–$39.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Market size

Okay$246K

$246K/yr · 314K searches

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,760

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-12.4%

90-day search growth — must beat 0% to launch

Reviews