35
nyquil honey
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible13.2%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.36avg listing price — sweet spot $15–$100
Review moat
Okay1,733.29avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$5.60–$20.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$71K$71K/yr · 44K searches
Growth
Bad-34.1%90-day search growth — must beat 0% to launch
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand