55
Nimbus Extra Soft Toothbrushes
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Incredible$2.2M$2.2M/yr · 238K searches
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$106.63avg listing price — sweet spot $15–$100
Price range
Good$18.46–$169.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,881.05avg incumbent reviews — the moat a new listing must climb
Growth
Okay+5.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price