53
Mop Pads
Worth a lookShows searches that convert (21.7% search→purchase), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Conversion
Incredible21.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Incredible$4.9M$4.9M/yr · 1.4M searches
Avg price
Great$15.82avg listing price — sweet spot $15–$100
Price range
Good$7.25–$28.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Competition
Bad78%top-5 click share — a locked-up shelf
Review moat
Bad20,357.31avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand