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57

Mic B12

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 34Growth 78Conversion 83Competition 36Returns 100Price range 89Avg price 92Brand share 35Review moat 27Quality gap 28

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$21.75

avg listing price — sweet spot $15–$100

Price range

Great$8.94–$96.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Growth

Great+68.1%

90-day search growth — must beat 0% to launch

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Market size

Okay$166K

$166K/yr · 85K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,828.65

avg incumbent reviews — the moat a new listing must climb

Search terms