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Worth a lookShows searches that convert (22.0% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible22.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Incredible$2.9M$2.9M/yr · 1.1M searches
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.29–$26.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Avg price
Okay$11.56avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-3.5%90-day search growth — must beat 0% to launch
Review moat
Bad13,790.37avg incumbent reviews — the moat a new listing must climb