43
Mars Ashwagandha
Skip itSoft demand (-50.6% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$51.56avg listing price — sweet spot $15–$100
Price range
Great$10.39–$93.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great387avg incumbent reviews — the moat a new listing must climb
Market size
Good$325K$325K/yr · 1.9M searches
Competition
Bad81%top-5 click share — a locked-up shelf
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-50.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand