Skip to content
53

Lutein 40mg

Worth a look

Shows low returns (0.0%), but a concentrated shelf (top 5 take 77% of clicks) keeps it on the watch list.

Market size 50Growth 57Conversion 97Competition 19Returns 100Price range 58Avg price 81Brand share 33Review moat 31Quality gap 23

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great$17.57

avg listing price — sweet spot $15–$100

Price range

Good$9.18–$23.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+31.3%

90-day search growth — must beat 0% to launch

Market size

Okay$272K

$272K/yr · 97K searches

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,407.6

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad77%

top-5 click share — a locked-up shelf

Search terms