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Lume Box
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Review moat
Good692avg incumbent reviews — the moat a new listing must climb
Market size
Okay$247K$247K/yr · 86K searches
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$246.39avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.9%return rate — above 5% kills the launch gate
Growth
Bad-10.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Price range
Bad$30.60–$786.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad99%top-5 brand share — brand-locked demand