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58

Kor

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 84Growth 15Conversion 46Competition 82Returns 99Price range 79Avg price 80Brand share 31Review moat 47Quality gap 28

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Market size

Great$1.4M

$1.4M/yr · 2.2M searches

Competition

Great33%

top-5 click share — an open shelf

Avg price

Great$17.07

avg listing price — sweet spot $15–$100

Price range

Great$2.34–$66.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,848.36

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.0%

90-day search growth — must beat 0% to launch

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