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Ivermectin Lotion
Skip itSoft demand (-17.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$23.25avg listing price — sweet spot $15–$100
Price range
Great$11.93–$34.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Okay2,225.92avg incumbent reviews — the moat a new listing must climb
Market size
Okay$126K$126K/yr · 128K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad77%top-5 click share — a locked-up shelf
Growth
Bad-17.2%90-day search growth — must beat 0% to launch