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Im Corona
Skip itA small market ($13K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible50.97avg incumbent reviews — the moat a new listing must climb
Returns
Great1.7%return rate — above 5% kills the launch gate
Avg price
Great$96.07avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$12.22–$266.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+0.3%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Market size
Bad$13K$13K/yr · 32K searches