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Ibuprofen Gel Topical
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.54avg listing price — sweet spot $15–$100
Price range
Good$10.21–$20.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$281K$281K/yr · 226K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Review moat
Bad7,884.14avg incumbent reviews — the moat a new listing must climb
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand