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50

Hojicha

Worth a look

Shows low returns (0.0%), but a small market ($74K/yr) keeps it on the watch list.

Market size 19Growth 19Conversion 80Competition 31Returns 100Price range 69Avg price 83Brand share 44Review moat 90Quality gap 53

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great200.61

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$18.15

avg listing price — sweet spot $15–$100

Conversion

Great8.2%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.62–$33.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$74K

$74K/yr · 50K searches

Growth

Bad-12.3%

90-day search growth — must beat 0% to launch

Search terms