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52

Hampton Adams Athletic Tape

Worth a look

Shows low returns (0.9%), but a deep review moat (7,711 avg reviews) keeps it on the watch list.

Market size 28Growth 38Conversion 84Competition 38Returns 96Price range 85Avg price 90Brand share 26Review moat 23Quality gap 58

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$20.87

avg listing price — sweet spot $15–$100

Price range

Great$7.64–$67.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+10.5%

90-day search growth — must beat 0% to launch

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$119K

$119K/yr · 62K searches

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Review moat

Bad7,711.47

avg incumbent reviews — the moat a new listing must climb

Search terms