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45

Halloween Shot Glasses

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A small market ($25K/yr) — this niche doesn't clear our bar today.

Market size 6Growth 68Conversion 14Competition 47Returns 62Price range 53Avg price 70Brand share 76Review moat 71Quality gap 18

Brand share

Great59%

top-5 brand share — no brand owns this niche

Review moat

Good657.93

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$14.44

avg listing price — sweet spot $15–$100

Growth

Good+49.3%

90-day search growth — must beat 0% to launch

Returns

Good2.5%

return rate — above 5% kills the launch gate

Price range

Good$6.59–$24.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$25K

$25K/yr · 158K searches

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