40
floor cleaning wipes
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great11.2%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.45avg listing price — sweet spot $15–$100
Market size
Okay$257K$257K/yr · 184K searches
Price range
Okay$4.02–$20.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-0.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,093.17avg incumbent reviews — the moat a new listing must climb
Competition
Bad79%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand