64
fish oil
Worth a lookShows a $52.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$52.7M$52.7M/yr · 22.4M searches
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$23.91avg listing price — sweet spot $15–$100
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Price range
Great$7.42–$71.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Bad-7.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad22,031.97avg incumbent reviews — the moat a new listing must climb