48
ellura
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible15.0%search→purchase rate — share of searches ending in a sale
Review moat
Great262.33avg incumbent reviews — the moat a new listing must climb
Market size
Great$1.3M$1.3M/yr · 90K searches
Avg price
Great$98.66avg listing price — sweet spot $15–$100
Price range
Good$44.81–$127.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-14.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price