56
echinacea goldenseal
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.25avg listing price — sweet spot $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good$6.60–$33.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,227.92avg incumbent reviews — the moat a new listing must climb
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Good$292K$292K/yr · 125K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-31.6%90-day search growth — must beat 0% to launch