57
dry mouth spray
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible14.5%search→purchase rate — share of searches ending in a sale
Market size
Great$1.5M$1.5M/yr · 602K searches
Avg price
Great$17.08avg listing price — sweet spot $15–$100
Price range
Good$6.75–$33.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,613.07avg incumbent reviews — the moat a new listing must climb
Growth
Bad-4.6%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand