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Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 78Growth 21Conversion 100Competition 21Returns 100Price range 48Avg price 54Brand share 12Review moat 23Quality gap 25

Conversion

Incredible20.9%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Market size

Great$1.0M

$1.0M/yr · 387K searches

Avg price

Good$12.47

avg listing price — sweet spot $15–$100

Price range

Okay$5.93–$23.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad6,884.07

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-7.2%

90-day search growth — must beat 0% to launch

Competition

Bad74%

top-5 click share — a locked-up shelf

Brand share

Bad95%

top-5 brand share — brand-locked demand

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