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dirty labs dishwasher detergent
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible21.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Price range
Incredible$21.02–$21.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$21.34avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$419K$419K/yr · 90K searches
Review moat
Bad5,853.67avg incumbent reviews — the moat a new listing must climb
Growth
Bad-17.5%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand